Visit Me at the Content Sparks Blog

      Looking for all our great tips and advice on online marketing? I’ve moved my main blogging location over to here: ==> Blog   That’s where you’ll find all our content about:   Content Marketing Strategy Content Marketing Tips Content Marketing Tools Branding Email Marketing Video Marketing How to Create Content […]

Examples of Great Storytelling in Marketing

When you think about telling stories, what do you usually envision?  Do you picture the traditional bedtime stories with superheros, villains, and princesses?  Or do you picture something else? Stories come in all shapes and sizes when it comes to using them as a marketing vehicle. To get your own creative juices flowing, we gathered a […]

How I Went from 100 to 20 in 5 Seconds

As part of the launch of my newest content bundle on The Power of Storytelling in Marketing, I thought I’d share a story of my own. This one is about how I ended up running my own business. Here’s the short(ish) version: … I wasn’t born into hardship. I didn’t go down to my last […]

Tips for Using Social Media to Build Your Email List

What do social media and email have in common? They both help you create a personal relationship with people – customers, prospects, friends. Anyone and everyone. But your contacts on social media are only accessible there, so you must get them onto your email list, where you can contact them when you need to. At […]

Email Marketing Statistics 2014

Guess what? Email marketing is still one of the best ways to invest your marketing budget! The old saying that ‘the money is in the list’ is just as true now as it was when I first started building an online business back in 2009. I resisted it for a long time, thinking it would […]

Video Marketing Statistics 2014

In my previous post, I talked about my favorite video creation tools. But are you still wondering whether it’s worth the effort to incorporate video in your mix? Take a look at these video marketing statistics for 2014 that we gathered together in a slideshow: Video Marketing Statistics 2014 from Sharyn Sheldon There are a […]

My 5 Favorite Video Creation Tools – What are yours?

Have you or your readers and customers struggled with adding video into your marketing mix? It definitely took me awhile to get started, and it was all my own fault. I thought it would be far more complicated and difficult than it actually was. In the end, I just bit the bullet, bought some software […]

Important Content Marketing Statistics & Quotes

As part of the launch of our new program, we put together a slide show with some key content marketing statistics gathered recently. If you’re wondering what the big deal is and why people talk about the necessity of doing a good job at content marketing, take a look: Key Statistics About Content Marketing from […]

How I Got Over My Fear of Public Speaking…Virtually

Why does everyone always talk about fear of public speaking being a ‘face-to-face’ issue? I think I know just as many, if not more people who are desperately afraid to speak publicly on webinars, podcasts, Hangouts, or even recorded video. My story probably isn’t all that different. My first memorable experience with public speaking was […]

5 Easy Tips for Using Social Media to Market Your Content

You already know that social media is a powerhouse in the world of content marketing, right? Since most people spend at least some time, if not way too much time, on social media, it’s a great place to market your content brand. Your content will get far more visibility than if it were to just […]